Benelli is working hard to make its presence felt in the classic motorcycle communities in India
Benelli India launched its first classic motorcycle, Imperiale 400 in India last year. The retro bike starts from Rs 1.69 lakh ex-showroom for the base Silver colour variant. At Rs 1.79 lakh ex-showroom, one can lay his hands on the classic Red or Black colour scheme. Within two months of launch, the Italian company acquired more than 4,000 bookings of the Bullet rival.
The number of bookings might have already crossed the 5,000 units mark but there is no official word on the same. There is no word on the number of motorcycles delivered either. All these things can wait now what is really impressing is that Benelli has gone one step ahead by introducing Imperiale Raiders Club for the owners of Imperiale 400 classic motorcycle in India.
Also Read: Benelli Imperiale 400 first ride Review
Labelled as Blue-Blooded Riders, the Imperiale owners are brought under a single platform to offer them an ultimate riding experience, thus celebrating oneness clubbed with great pride of owning an Imperiale. There will be Breakfast Rides, Day Rides, Zonal Rides as well as National Rides in the Imperiale Raiders Club. This will bring an exciting and adventurous environment across India to meet the expectations of even the most demanding riders. Benelli assures the owners with zero compromises on experience, build quality, and reliability of their classic Imperiale 400 motorcycle.
The Imperiale Raiders Club logo represents a very compelling belief. The ferocious lion with a ravenous and stern look states the hunger to grow and accomplish goals and to endure an Imperial life. It also emphasizes the commandeering attitude to rule.
Powering the Imperiale 400 is a 373cc single-cylinder long-stroke engine. This retro motor boast 4-valve head and electronic fuel injection technology for crisp throttle response. The powerplant pumps out 20.6bhp and 28Nm torque which is enough to push this 205kg behemoth through the Indian highways.
Ride Safe, Ride Hard, and always wear a helmet while riding. Stay Tuned for more from the world of motorcycling.