Piaggio India is all set to create a new category in the two wheeler segment with their innovative designs

Delhi, 03rd Feb 2016: Piaggio Group, the leading European manufacturer of two-wheel motor vehicles showcased the premium range of products under the group brand Aprilia, Moto Guzzi, Vespa and Piaggio family at the Auto Expo 2016, India.

Here i will introduce you to some of the showcased products from all the groups. Starting with Aprilia.

Piaggio India is all set to create a new category in the two wheeler segment with an innovative design and they absolutely proved it in their showcase where they showcased Aprilia SR 150- India’s first Sport-Scooterbike at the Auto Expo ’16.

  • Aprilia SR 150 designed for India’s discerning young riders who are looking for the sensation of sport bikes and the convenience of automatic scooters in their daily city commute.
  • To be launched in August 2016, Aprilia SR 150 will be manufactured at the state of art Piaggio facility in Baramati, Maharashtra
  • With its powerful 150cc engine, 14 inch big wheels like motor bikes and auto gears like motor scooters, this machine is set to carve out a new category in the country’s booming two-wheeler market.
  • The distinct sporty handlebar, the light unit included in the shield and above all the pronounced ‘beak’ on the front wheel characterize the front end.
  • The raw power of 150cc enhances the liveliness of a vehicle born to make every city ride fun, fitted with sport street tyres and 220 mm front disc and 140 mm rear drum brakes.

 

Shedding light on the opportunity the company sees for the Aprilia SR 150 in India, Stefano Pelle, CEO, Piaggio India said, “Piaggio India is once again set to carve out a new category in the premium two wheeler segment with the Aprilia SR 150. Aimed at catering to the desire of the discerning youth of India, this innovative cross over Sport-Scooterbike is designed to appeal to those looking for the sensation of sports bikes and the convenience of automatic scooters in their daily city commute”.

 

Aprilia was born into racing and is the real sporty flagship brand for Piaggio Group. With 294 Grand Prix races won in Road Racing World Championship, Aprilia holds the record for the most wins of any European manufacturer in the history of maximum motorcycle competitions. These are joined by an impressive 54 world titles: 38 in Road Racing World Championship, 7 in Superbike and 9 in Off Road disciplines.

RSV4 2016: the Superbike point of reference is Aprilia.  For the upcoming 2016 season it also earns a different Superpole graphic, a new and more effective rear suspension and the multimedia platform V4-MP as standard equipment. The engine and electronics have recently benefited from an important revamping operation. The exclusive and highly popular Italian 65° V4 can therefore boast performance in excess of 200 HP, whereas the APRC electronic systems package has been further advanced.

Tuono V4 1100: Tuono V4 1100 is the latest and most spectacular evolution of a sport naked dynasty, born in 2002 out of Aprilia’s intuition to strip down and fit a handlebar on their flagship superbike (which at the time was the V-twin RSV mille), thereby combining all the advantages of a chassis par excellence with the fun of sitting up and dynamic riding. The patriarch of the new “supernaked” category was called the Tuono 1000 R, the first ultra-high performance naked. Aprilia Tuono has therefore always been a high handlebar superbike, unbeatable on the track and loads of fun on the road.

 

 

Moto Guzzi is one of the oldest and most respected brands in motorcycle history, a legendary italian brand beloved the world over for its legendary motorcycles. Established in 1921, and acquired at the end of 2004 by the Piaggio Group, Moto Guzzi has operated continuously for 95 years at the same factory in Mandello del Lario, with its fully stocked museum on the “Eagle brand – the site is one of the most popular destinations for bikers from all over the world. The emblem of a culture and capability of building unique bikes, the Moto Guzzi models are still assembled by hand in the Mandello del Lario plant.

Moto Guzzi introduces V9, the fun, light, painstakingly crafted medium engine capacity custom. Moto Guzzi V9 opens up a new product and engine capacity segment in the Mandello del Lario range and it was designed in two completely different versions. The more conventional and bright version is called the V9 Roamer and it picks up the sceptre left behind by the legendary Nevada, part of the range for more than two decades and popular because of how user-friendly it was for riders of all ages, male or female, whereas the V9 Bobber represents the darker and more sporty soul of Moto Guzzi.

V9 Roamer
V9 Bobber

 

Audace:  Audace has no chromium plating: every mechanical detail, each small exposed metallic part is dark as night, an ideal condition for fully enjoying a bike in solitude with the striking beauty of this new Moto Guzzi 1400cc. Audace is the perfect representation of the second soul of the Moto Guzzi brand – urban dark.

 

Eldorado: More than forty years later this extraordinary experience is repeated in the shape and substance of the Eldorado 1400.  A bike with a powerful identity with a fiercely proud Italian heritage which comes onto the scene as a global traveller, at home in any latitude, able to bring to mind spaces which, from coast to coast, cross over faraway continents.

 

 

Vespa has been a synonym with two-wheel individual mobility since 1946 when it made its debut; with more than 18 million vehicles produced since then, the Vespa is an incredibly long-lived market success as well as one of the best known icons of Italian style and technology in the world.

The new Vespa SXL and Vespa VXL ride on a very powerful 150 cc, 3 valve engine delivering excellent performances. They are also available in very efficient 125 cc, 3 valve engines. The Vespa new range sports a new look and is loaded with features such as digital instrument console, 11 inch front alloy wheel, broader tubeless tyres, front disc brake, single piece monocoque steel body and many more. Vespa has always been ahead in fulfilling the needs of aspiring and discerning youth.

 

Piaggio Group, founded in 1884 became the leader of the European powered two-wheeler market and with all these commercial vehicles with an impressive portfolio of brands including Piaggio, Vespa, Aprilia, Moto Guzzi and Apé will soon become India’s favorite two-wheeler brand in a short span of time.

For information on the Piaggio Group please visit the piaggiogroup.com web site.

 

This post was published on February 19, 2016 10:18 am

Anjali Chauhan:
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